Turn Holiday Customers into Year Round Customers

The holidays can bring about massive sales for retailers.  But the big challenge is converting holiday customers into loyal, year-round shoppers.  GbBIS gives you some tips on how to keep your holiday customers coming back.    Create a Great In-Store Experience The holidays can be a hectic time for any retail store.  Take a hint… Read More Turn Holiday Customers into Year Round Customers

Businesses that Cater to a Specific Demographic: Business Travelers

Last week we looked at businesses that found success targeting gamers.  GbBIS continues its series by looking at Midwestern bed and breakfast locations that target business travelers.       Check in next week to see which businesses we will be highlighting in our series   When you spend long weeks or even months traveling… Read More Businesses that Cater to a Specific Demographic: Business Travelers

Top Things to Consider When Designing Sales Territory

Every business owner strives to design efficient and successful sales territories.  Consider these tips from GbBIS when you are designing your sales territories.    Territory Potential The ultimate goal is to design territories that present equal sales opportunities for your sales reps.  To do this, you need to understand your territories.  Not just the sales… Read More Top Things to Consider When Designing Sales Territory

Tips for Improving your Franchise

If sales numbers for your franchise aren’t what they should be, it’s time for a change.  With these simple tips, you can increase sales, customer traffic, and employee knowledge.  GbBIS shows you a few simple ways to start improving your franchise.       Increase Community Involvement.  Host community-based events and support local causes.  This gives customers a… Read More Tips for Improving your Franchise

Measure the Development of Your Sales Territories

If your business uses sales territories to organize your clients, leads, and sales reps, then you need a way of measuring the success of your territories.  Are your territories helping you achieve your full sales potential?  Today, GbBIS shows you the ways you can measure the development of your sales territories.    #1 Measure Gross Sales… Read More Measure the Development of Your Sales Territories