Top Things to Consider when Opening a Franchise

A franchise is considered one of the safest business investments.  A franchise has already-established brands, and a support system that you can draw on for marketing and training purposes.  GbBIS offers maps, web applications, reports, and databases to franchises and independent businesses looking to organize their territories and take advantage of the most accurate demographic… Read More Top Things to Consider when Opening a Franchise

NASA Data Helps Scientists Map the World’s Rainforests

At GbBIS, we believe that the most accurate mapping data can help solve a variety of problems.  NASA’s fleet of Earth-observing satellites provides scientists with standardized scientific data—information crucial for tracking the health of the world’s forests. Countries like Brazil are using data from NASA satellites to track and measure their forests in advance of… Read More NASA Data Helps Scientists Map the World’s Rainforests

Australian PhD Student Maps Floating Plastics in Effort to Save Sea Turtles

Maps, like the ones that GbBIS creates, can serve many purposes.  Julia Reisser, a PhD student at The University of Western Australia, is creating the first map to show the distribution of floating marine plastics in Australian waters, and models that chart the likely pathways of these plastics and sea turtle hatchlings.  Maps like Julia’s… Read More Australian PhD Student Maps Floating Plastics in Effort to Save Sea Turtles

What Can Businesses Learn From Political Marketing?

It’s an election year and we are seeing more and more political appearances, political commercials, and campaign speeches, or, as they’re also known: political marketing. Political marketing is running rampant and the minds at FastCompany.com have found ways in which businesses can benefit from political marketing strategies. As a company that offers mapping solutions to… Read More What Can Businesses Learn From Political Marketing?