If your business uses sales territories to organize your clients, leads, and sales reps, then you need a way of measuring the success of your territories. Are your territories helping you achieve your full sales potential? Today, GbBIS shows you the ways you can measure the development of your sales territories.
#1 Measure Gross Sales
Measure the total number of sales in a given sales territory over a time period. This is the simplest way of measuring the success of your territory. With gross sales, you can evaluate the ability of your representatives to make sales, regardless of the profit margins.
#2 Measure Gross Profit
Subtract the total business costs (manufacturing and purchasing costs) from the total number of sales in a territory. This will give you the gross profit. This number will help businesses focus their sales people on selling products with high profit margins.
#3 Measure Total Sales Commissions
How much do the sales representatives take home in personal income from sales in a territory? Measuring this number will help you motivate sales people to achieve higher numbers.
#4 Measure Repeat Business
To find out which territories are truly sustainable, measure the number of customers that continually come back to reorder with your reps.
#5 Measure Conversion Rate
Conversion rates are the number of leads or sales quotes that result in actual sales. Measuring this number will help you evaluate the performance of your sales people.
Well designed sales territories don’t always promote success. You need to measure the growth and performance of your territories to truly gain insights. Improve your sales territories using web applications from GbBIS. Our Sales Territory Management web application is a browser-based tool that lets you design and manage your sales territories. View demographics, ZIP Codes, add sales data and other information to help you measure the development of your territories.
Contact GbBIS today and discover how our web applications can help you manage your sales territories
Visit Us on the Web at gbbis.com
Or Call Us at 1-877-447-6277
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